Covers hosting tips, trends, and strategy
As we march closer to the 2024 U.S. presidential election, CMOs and marketing leaders need to prepare for a significant shift in the digital advertising landscape. Election years have always…
If content is king, then conversion is queen -John Munsell Think about it. The fundamental aim of any activity performed by a social media marketer on social networks is to…
By Rhonda Bradley April 9, 2024 Have you ever dreamed about waking up to discover that your brand’s social media page went viral overnight? Or that, within a few months,…
Unless you are living under a rock, you must be aware of the regime change X (formerly Twitter) underwent last year. What followed is the overhaul of Twitter blue, the…
By Rhonda Bradley April 11, 2024 Social media brand awareness can deliver huge advantages to businesses. A successful brand awareness strategy can expand your reach, improve your credibility, and dramatically…
Think nonprofits and Silicon Valley startups have nothing in common? Think again. I started my career working in a nonprofit setting, and now I’m a fractional marketing director for nonprofits.…
Before we dive into the second way to assume power in your business, let’s revisit Part 1. Who informs your marketing strategy? YOU, with your carefully curated strategy informed by…
Launched in 2016, TikTok has more than 1 billion monthly active users from over 200 countries today. Initially, the platform established a name with the TikTok video length limit of…
By Sean Tinney April 4, 2024 Are you frustrated with crafting what you think is the perfect email, only to see it fall short when it comes to getting clicks?…
Did you know there are about 200 Facebook Ad metrics? That’s way too much to keep your eyes on. A smarter approach is to focus on a few metrics and…